Sela franchise is a chance to open a brand store, using the brand’s methods.
The uniqueness of an operational experience of Sela Corporation is that it is the first and the
largest clothes franchisor on the Russian market. Having a wide experience of work,
Sela Corporation has reached the optimization of trading processes and helps partners to level all risks
in business.
Advantages of Sela franchise are that partners do not pay admission fee or monthly payments for using
Sela trade mark.
According to the scheme of franchise, Sela Corporation supports the franchise business from the moment
of decision-making about opening of the store.
- The estimation of correctness of future shop’s location and the coordination of its opening.
- Development of the design project of store. Development of the design project and manufacture of
the trading equipment. Development of the design project of illumination of store. Development of models
and manufacture of a signboard and corporate style elements. Delivery of all information and the
advertising materials necessary for opening of store.
- Departure of experts of Corporation on
store opening
- Training of the personnel of store to technologies of merchandising and to
technologies of sales Sela. Consultations on order formation. Consultations on all business processes
connected with work of store. The corporation carries out uniform communicative policy. Gives federal
advertising support, develops a common plan of publicity.
- The control of observance of
standards of firm trade.