SELA Corporation, based in 1991, is nowadays recognized as one of the leading trademarks in manufacture and sale of clothes, footwear and accessories collections. Today SELA includes more than 500 brand shops in 14 countries.
In 2006 SELA Corporation began producing its own cosmetics. The first line of SELA cosmetics with Dead Sea minerals was released in the middle of 2006. At the end of 2006 – beginning of 2007, a new line SELA SPA appeared on the shelves of SELA brand shops. Cosmetics from SELA Kids line, especially developed for care of child skin and hair, were put on the market in spring 2007. Another group of SELA cosmetic products is Olive line – preparations for skin and hair care, based on natural olive oil; they are on sale from the beginning of 2008. At the beginning of summer 2008 an additional novel line for girls Miss SELA was presented to our custom.
Although a cosmetic is rather a new area for SELA, today its assortment includes more than 80 various cosmetic products. The company is in a permanent search after new compositions and keeps refreshing its range with novelties, the latest of which are a group of SELA NATURAL LINE products based on grape seed oil and a MISS SELA line consisting of cosmetics and accessories for girls. Manufacture of SELA cosmetics is carried out by the best factories in Israel – a country which is widely acknowledged for its unique technologies and high production quality. All trademark cosmetics are created on the basis of natural ingredients and fit perfectly for daily care of skin and hair. Especially important is the fact that formulae of SELA cosmetics are adapted for application in conditions specific for our climate. SELA cosmetic products, though differing by their composition, are all characterized by pleasant light texture and delicate aroma. The package plays an important role as well – it is convenient, ergonomic and stylish. A pleasant addition to the trademark cosmetic production is accessories of all kinds – candles, cosmetics bags, towels, and so on. Presently, the base of SELA cosmetic assortment consists of five independent lines, a range where anybody can surely find one’s choice:
MISS SELA – a new line of cosmetic products with juicy fruit aroma in pastel pink bottles is specially developed for girls. The line is supplemented with colorful accessories for bath and shower such as a dress-towel, a bathrobe, slippers, cosmetics bags, a set for manicure and pedicure and a plenty of pretty small items.
MISS SELA – a new line of cosmetic products with juicy fruit aroma in pastel pink bottles is specially developed for girls. The line is supplemented with colorful accessories for bath and shower such as a dress-towel, a bathrobe, slippers, cosmetics bags, a set for manicure and pedicure and a plenty of pretty small items.
Provided for each line are brand packages that can help you compose an original gift for relatives and friends.